Redesign can make a website feel trustworthy and look like it’s cared for. If you put in the effort to make your website nice, it’s easy to believe that you do the same for all of your services.
Redesign helps your company stay securely at the top of the search results. While other businesses rely on nothing but word of mouth and ads, you get more clients organically. Because of this, competitors’ customer reach pales in comparison to yours.
Redesign ensures that the website is intuitive. Getting lost and becoming frustrated while using it is almost impossible. This means that more people do the things you want them to: place orders, sign up for subscriptions, etc.
We’ll change minor design elements: icons, fonts, and colors.
We won’t change the general structure of your website or integrate new SEO-tools.
We’ll take minor design elements and change them to enhance the user experience. This includes icons, overall fonts, colors of some website blocks, and images.
Your website will look fresh and modern. In turn, your customers will think that your business practices are cutting edge. If your website looks sleek and new, it can seem like you follow trends in your business niche, too.
We won’t touch the general structure of your website and its SEO-tools. Instead, our designers will focus on the surface-level visuals. This is a great custom website redesign service to choose if your conversion rates and key metrics are fine, but you want to set yourself apart from other businesses.
The team at Purrweb is going to look at conversion, engagement, and other metrics. To find the reasons why the numbers are low, we’ll pick apart your website. Piece by piece, our designers will find areas of improvement.
We’ll also look at your competitors and see where they excel and fall flat. We can use this info to make your website better.
If you only need recommendations, we suggest you get a UX audit instead of a full blown redesign. Your design team will get actionable steps they can take to enhance the website.
If we’re talking about a complete professional website redesign, here are the steps we’ll take:
1. Start with a mind map. We’ll outline the key sections of your website first. If you have an e-Commerce storefront, we’ll include a shopping cart, a page with products, an about us page, etc.
Our designers will draw up the navigation between these pages. They’ll make sure it’s intuitive and easy.
2. Create wireframes. Our UX-specialists will take each page and draw its layout: button and icon placement. You’ll get black and white versions of the actual web pages.
3. Create a design concept. Designers will pick out three of these and finalize their visual look. They’ll add colors and correct typography. This way, it’s easy to see what the finished website is going to look like.
4. Compile a UI-kit. Designers create it by grouping separate design elements like buttons, headers, and icons. Specialists compile these into a UI-kit. It simplifies development and design, because there’s no need to draw each page and UI-element from scratch.
From here on out, development begins.
The success of a website doesn’t hinge on design alone. A lot of it depends on the content. If it feels like an afterthought, clients won’t engage with it or stay on the website for long.
We’ll help you create good content that makes your customers buy more. Here’s how we’ll do it:
Analyze the target audience. Our content writers will find out the preferences of your customers. This’ll make it easier to generate content that is tailored to them. It’ll feel more personalized, and it’ll work better because of it.
Plan the content in advance. Some companies tend to publish content haphazardly. It doesn’t feel planned and purposeful, so it doesn’t work as well.
We’ll create a content plan first. This makes it easier to ensure that good content gets released on time.
Optimize content for search engines. In some cases, the content may be good, but the search engines don’t see it that way. We’ll seamlessly integrate keywords that make your content more palatable for Google, Bing, and DuckDuckGo.
We’ll comb through your website for bugs. This’ll help us eliminate unnecessary crashes and freezes. If these problems remain, some users stay on the website for long.
When the website doesn’t have any bugs, it’s not frustrating to use. Your visitors are satisfied, and they’re more inclined to use your services.
After that, we’ll pass the website to you. Our developers will get it back online themselves. You won’t have to worry about changing domains or other technical minutiae.
Content optimization aside, we’ll make sure to integrate key tools so that your website is indexed correctly.
One of the instruments we’ll use is Firebase. It’ll help pin your website at the top of the search results.
This way, your website is easier to find for others. You’ll get to attract more new users and earn money.
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We’ll make sure the website works as intended. Our designers will fix the website so that users buy the product and don’t get stuck somewhere along the way.
They’ll also improve key metrics, like monthly active users, lifetime value, and conversion rates.
If you’re planning a brand identity overhaul, we’ll help make this process go smoothly. You’ll get a website that clearly projects the values your business embodies.
At the same time, the redesign will make your webpage more recognizable to others.
Get ahead of the businesses with outdated designs. We’ll give you a makeover that differentiates you from other companies.
This’ll help catch the eye of their customers and sway them to buy your products.
A redesigned website is more likely to receive a generous investment. That’s because it projects an aura of freshness and novelty.
Investors like seeing businesses that have fresh perspectives and care for their customers’ satisfaction. It’s easier to win them over with a redesign.
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When you get website redesign services, you update its visual look or functionality. Most of the time, it’s not about changing colors or messing around with fonts. It’s about getting to the crux of the issue with the user flow and search engine optimization.
Specialists find problems in these areas and fix them. They do this either by changing interface details or overhauling the underlying backend and website engine.
It depends on the scale of the job to be done, size of the website, and the complexity of design. Take a look at some estimates below. Or contact us contact us in this form, and we’ll tell you a figure personalized for you and your situation.
$10 000 to $30 000 for a small-scale redesign,
$30 000 to $45 000 for a medium-scale redesign,
$45 000 to $60 000 for a large-scale redesign.
Take a look at these factors. Companies that have them can greatly benefit from website redesign:
Poor metrics. Users aren’t buying the products advertised, or they don’t stay on the website as long as they should. The same goes for search engine optimization. The moment users look for the services the company provides, its website appears on the third page of the search results.
Bugs and errors. The website freezes and glitches without rhyme or reason. When users want to checkout, the store shuts down and doesn’t allow them to do anything. It’s frustrating to use.
Outdated design. It feels like the website lags behind. The page looks like it was created in the early 2000’s and the design is chaotic. On the other hand, competitors’ services look vastly different and are more successful.
In most cases, website redesign can take about 2 weeks — a month at most.
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